Fashion trends and consumer behavior change so very often that fashion retailers have a hard time keeping up. With the convenience that online shopping brings, it is easy to see why many retailers are bringing their business online.

From homegrown brands like Charles and Keith and Love Bonito, to international superstars like ZARA and ASOS proving their significant online presence, we take a look at these brands that are bringing their A-game to the scene.

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1. Charles and Keith

pink mules with burnt orange crossbody bag
Image Credit: @shuutravels | Instagram

In addition to more than 500 brick and mortar stores all over Asia-Pacific, Europe, and the Middle East, Charles & Keith also garners a strong online presence. The Charles and Keith App has also soared in popularity since some pieces are available exclusively online.

Sleek and modern designs with a splash of bright colours brings life to an ordinary pair of shoes or a bag. Charles and Keith consistently delivers accessories with superb quality, so its no wonder that they are widely loved.

Hailey Bieber and Xiao Wen Ju in Charles and Keith newest collection
Image Credit: Charles and Keith

Their newest collection with supermodels Hailey Bieber and Xiao Wen Ju features sophisticated designs that make it suitable for everyday wear. Charles and Keith is a strong international player, and the easy use of their online platforms makes it an absolute breeze to shop with!

Enjoy Cashback on ShopBack when you shop with Charles and Keith!



model wearing flannel shirt and jeans with red sneakers
Image Credit: Uniqlo

Everyone’s favourite Japanese clothing brand, UNIQLO, now sells its collection online and in app. Uniqlo’s UT Collection with KAWS and Marvel characters always gains a huge crowd to their store. So for those who wish to get your usual buys without fighting the crowd, the online store is your solution.

UNIQLO’s online store provides a Click and Collect service at no minimum purchase. This means that you can shop online and collect your items in the store. Visiting the brand’s online shop also brings gives you access to “online-only” products, exclusive offers and styling tips.

how to use uniqlo membership
Image Credit: Uniqlo

Home delivery is also available with free shipping offer for orders $60 and above, and you can make your exchanges in-store if the sizes ain’t right. Uniqlo members also get the latest news and get to win coupons when they make a purchase – giving you another reason to return.



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Believing in the freedom to experiment and express oneself with fashion, ASOS is a front-runner in the scene . ASOS offers over 30 sizes in clothing and has a line of gender-neutral clothing to boost acceptance in the society of the LGBTQ community.

Shop your favourite big brands like Nike, Mango and M.A.C or make a change and head for the vintage or exclusive brands like Reclaimed Vintage and COLLUSION.

man and woman in palm tree print rainbow shirt
Image Credit: ASOS | Facebook

ASOS also has their own collection designed in London that brings you the freshest clothing, shoes, accessories and gifts. So expect nothing less and discover endless ways to be yourself with ASOS.

Enjoy up to 70% off when you shop with ASOS from 29 July (3pm) – 5 Aug (3pm)!



homepage of zara website
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ZARA’s online site caters to high street fashionistas. New arrivals drop every 2 weeks and lookbooks of the upcoming collections are available online. Free delivery is also available for orders over $79 or store pick-ups at selected ZARA boutiques in Singapore.

ZARA’s mobile app has made shopping much easier with a minimalistic layout and user-friendly design. All it takes is a few clicks and you’re set to go for your purchase.

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With ZARA, you can be assured that you’ll be in on the latest trends and be looking your very best anytime.


5. Love, Bonito

homepage of Love, Bonito website
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A familiar name amongst most Singaporean females, Love, Bonito‘s success story is an empowering journey for all females. This homegrown fashion label has expanded to offline stores that see crazy long queues and has even landed in Hong Kong for a pop-up, the fashion capital of Asia.

With an inspiring motivation to women to be “unabashed, uninhibited, undeniably, you”, Love, Bonito’s online store has seen tremendous development since its previous days and is now a delightful site to shop at. Offline stores also have tablets available that allow you to search for the pieces online, if it is out of stock in store.

model in bright orange blazer and printed white pants
Image Credit: Love, Bonito | Facebook

The seamless coherence of the shopping experience between its offline and online store has made Love, Bonito a formidable force in the market and the pride of Singapore’s fashion industry.


6. Cotton On

homepage of Cotton On website
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One of Australia’s favourite fashion labels continues to expand in Asia and online. Shop from Cotton On selection of women and men’s fashion, intimates and activewear, babies and kids clothing and even stationery.

model in yellow top and black pants in front of a graffiti wall
Image Credit: @zizikirana | Instagram

Online orders of $50 and above are delivered to your doorstep for free within 3 to 4 business days. Look out for their attractive newsletters for the latest deals and offerings as well!

Shop at Cotton On and get your Cashback this weekend!

This article was originally published on 6 Sept 2017.

Featured Image Credit: Charles and Keith (Facebook) and ASOS (Facebook)

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